ABOUT
Johnson-Boria Creative, LLC offers expert coaching, guidance, creative services, and strategic communications & marketing consulting for writers, creatives, and entities (organizations & businesses) to invest in their own potential.
Founded by Tatiana Johnson-Boria, Johnson-Boria Creative infuses the spark of creativity to help individuals and organizations share their work with the world.
MESSAGING, BRANDING, MARKETING & BEYOND
Narrative Development, Messaging, Branding, & Identity: We work with teams to build their core five (messaging, voice, vision, values, and strategy) in order to build effective marketing & communications efforts. We also help our clients develop compelling narratives that lead to audience buy-in.
Strategy Development & Implementation: From content development, marketing and communication strategy, organizational and internal communication, and more. We manage and activate campaigns for growth and awareness.
Creative Strategy & Workshop Facilitation: Work with us to spark strategic visioning and campaign creation based on organization/company goals. These facilitation sessions include the development actionable plans that groups can implement after their session.
COACHING & TEACHING
GUIDING CREATIVES THROUGH
CLASSES & WORKSHOPS: Find upcoming classes, workshops, and readings under “Events.”
EDITING & COACHING: Connect with me via my ‘contact page’ for consulting and editing services.
MANIFEST MONTHLY ON SUBSTACK: Subscribe to my monthly Substack newsletter for writing opportunities, coaching, meditations, intentional community, and more.
SKILLS AND CERTIFICATIONS
My current certifications include: McKinsey & Company’s Black Executive Leadership and Black Management Accelerator Certificate; a Social Marketing Certification from Hootsuite; ACES Certificate in Editing from Poynter; Content Marketing, Email Marketing and Inbound Marketing Certification from HubSpot, the most recent Google Analytics Certification, and IDEOU’s Storytelling for Influence certificate.
STRATEGY & ANALYTICS
I bring a strategic-lens from branding, discovery, visioning, project management, and beyond. Explore some of my past projects including:
Explore a sample campaign strategy
View a sample marketing strategy
Messaging & STORYTELLING
I take a human-centric, accessible, and equitable approach to messaging, writing, pitching, and beyond. Explore some of my work below:
Read a sample messaging platform
Explore a past identity guide
Look through a sample workshop guidebook
Check out my complete writing portfolio
PARTNERS & CLIENTS
A select list of past and current partners and clients.
CASE STUDIES
Learn about my work across a range of clients.
Advising & Messaging Case Study
Strategic Communications for Fundraising Case Study
Product Launch Case Study
CONTENT DEVELOPMENT
I’m a creative and love working across various mediums to build experiences. From social media, content marketing, web development, and more; take a glimpse of some projects where I held copywriting, copyediting, content development, web management, and creative director/strategist roles.
FILM & Photography
I’m also an artist and have a background in filmmaking. Learn about my photography work (landscape, people, and interviews), including where my work as been featured, along with past film projects.
Looking to learn more about my experience? Please reach out to request additional work samples.
“Tatiana is an amazing instructor and I have fully enjoyed each class I take with her. The workshop portion was a highlight for me; how Tatiana guides the discussion is so thoughtful and productive. I also loved the readings provided.” - Katie Mihalek
“Tatiana was wonderful to work with. She led one of our largest (if not the largest) media campaign to date. She proactively reached out to develop an evaluation plan to ensure she collected the right data to inform campaign strategy goals. She was always organized - her prep for meetings and launches was extremely helpful! Tatiana adopted a strategic approach to examining the campaign, checking in on the metrics, and was willing to make data informed pivots when necessary. Tatiana is bright and talented and would be an asset to any communications team.” - Amanda DeVaul-Fetters Ph.D., TruFund Financial Services
"Tatiana provided impeccable prompts, both for in class free writes and weekly assignments. She helped us tackle our writer's block and come to the page with fresh ideas and excitement. Further, she modeled an environment of care, collaboration, and community. Through small group exercises she made space for us to get to know each other, even in a remote class, and I've stayed in touch with many of my peers. I cannot recommend her class more!" - Aishvarya Arora
“Tatiana and I have worked together for just about a year and it has been a fantastic experience for our entire team and organization. Tatiana's calm, insightful, thoughtful approach elevates and improves not only the end product, but the work process itself. She is a consummate professional, and her kindness, work ethic and creativity shine through every project she leads on or contributes to. It has been a privilege to work alongside her, learn from her and benefit from her talent.” - Jennifer Jordan, Senior Communications Director, City Year
“Tatiana is a talented poet, teacher and a caring mentor. She gave us robust prompts, excellent model poems, and guided us in how to read and critique our own work and others. She was transparent about the process of submission and publication, and even tailored her lectures and resources to our questions and needs. I've taken several poetry classes online, and Tatiana's was by far the most successful-providing the right balance in all of these elements: structure, play, passion, rigor, reflection and output.” - Barrak Alzaid
“Tatiana is dedicated to her craft and has a strong attention to detail. She is a skilled content creator and willing to bring more to the table and fresh new ideas whenever possible. She proved herself to be a talented communicator and did an excellent job of relating to coworkers and interview subjects alike.” - Nicole Morrell, Sustainability Communications Specialist, MIT